Metadata for Discoverability

Featuring creative operations experts from globaledit and Industrial Color as well as creative operations professionals at leading brands, our Creative Operations Essential webinar series covers everything from asset capture best practices through asset refinement and distribution/archiving.

In this webinar, David Riecks, Metadata Consultant and Owner of, shares his best practices to manage metadata and visual files for greater discoverability.

You will learn:
  • Balance too much vs. not enough
  • Keyword with discoverability in mind
  • Think narrowly & apply broadly

Who should watch:
  • Creative Operations and Creative Services leaders
  • Creative team members
  • Photographers, Digital techs, Digital asset managers